Ways to React to Someone Sending You Viral Content You’ve Already SeenWhen I was 7 years old, my cousins got me a dinosaur puzzle for my birthday. With dinosaurs and puzzles being a couple of my favorite…Feb 8, 2021Feb 8, 2021
Saucony: Running Away With Simple Copywriting and Branding | Writing OutsideThe difference between a great running apparel brand and a good brand (they’re all at least good brands, Brent) is the ability to create aMay 6, 2020May 6, 2020
The Organic Nature of Social Media Ads (Feat. Garmin Fenix 6)Social media has the best ads.Nov 11, 2019Nov 11, 2019
The Beauty of ‘Only Slightly Exaggerated’ (Travel Oregon)If you’ve ever caught the infamous “travel bug,” then you know just how alluring it can be to jump on a plane and head somewhere…Sep 23, 2019Sep 23, 2019
Why the New Clif Bar Commercial Kicks AssThere are tons of great commercials out there, particularly in the outdoors industry.Jul 1, 2019Jul 1, 2019
The Mysterious World of Matthew McConaughey’s Lincoln CommercialsI try and get to the bottom of the latest (and greatest) McConaughey-Lincoln collabs.Feb 17, 2019Feb 17, 2019
Brands That Get it Right With MillenialsMillennials love a good brand. Of course, they also love rating dogs, Chipotle, and traveling. But most importantly, they love a good…Feb 17, 2019Feb 17, 2019
Why I Wouldn’t Change Being a Minnesota Sports Fan for AnythingIt’s tough being a Minnesota sports fan. But so far, it’s still been a hell of a ride.Feb 12, 2019Feb 12, 2019
How to Identify Content Your Ideal Customers WantPeople do not care about your product or service. But you can change that.Aug 8, 2018Aug 8, 2018
